The New York Times is in the Black

According to Reuters, The New York Times beat fourth quarter earnings expectations and actually turned a profit. On the surface this report might lend credibility to the argument that the old media business model is still viable and was simply hard-hit by the recession.

However, reading beyond the first paragraph it is clear that this profit was spurred by staff cuts and not a rebound in their business model. Ad revenues are still down and the NYT is still looking at a new revenue model.

Put simply, it’s becoming a newer media world every day…